Design and Signage Basics

Matte vs. Gloss: Which is Better or Does it Really Matter?

Posted by Joshua Krogel on

When you're looking to print photos, you will often have an option to choose a "finish": glossy or matte. The same goes for almost all other printed products as well. There will usually be a matte or glossy option for business cards and labels to table tents, hang tags, and rack cards. Just as beauty is within the eye of the beholder, which finish you select is mostly personal preference. There is no real right or wrong choise but there are some practical considerations to keep in mind when making that glossy-or-matte choice. In Apollo's Signage and Print Simplified blog,...

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What Are Grommets and Why Do I Need Them?

Posted by Joshua Krogel on

Grommets, Grommets and More Grommets

Many of our contractor clients have asked: "what are grommets?". Hence, we decided grommets should be a topic added to our toolbox articles. Working in signage every day, we understand just how complex the signage and printing industry may seem. So, we will start sharing some of this sign knowledge in a toolbox series. We will tackle signage related topics and help you understand them completely, so you will be prepared better to purchase the sign you need. 

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What Font To Use For My Sign & Prints

Posted by Joshua Krogel on

When designing a brochure, reporting or signing, one of your first choices is the type of font to use. And while it may seem irrelevant, the choice of font will be necessary. The right font will allow your customer to find your message quickly; the wrong font may keep it from reading your sign at all.

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How Do I Choose the Right Colour?

Posted by Joshua Krogel on

Do you have a really cool colour in mind but aren’t exactly sure how to describe it to us? We’ve got a solution to help you decide! When choosing a specific colour, ideally we would be asking you for a Pantone Solid Coated Colour, also known as a PMS Colour. Pick a perfect Pantone colour from our Pantone chart.

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Why do artwork files need to be set up in CMYK and not RGB?

Posted by Joshua Krogel on

One might think that a red logo will print in red but this isn't exactly correct. The red logo you see on your screen might not print right if the file isn't set up correctly. To make sure all graphics are printed correctly files need to be in CMYK and not RGB.

Would you like to know more? We will explain the differences between RGB and CMYK and how to set up your artwork file in CMYK in a few simple steps.

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